Why create a second Kwai account
People usually set up a second Kwai profile for two reasons. The first is separate topics: the feed responds poorly when dancing, gadget reviews and family videos are mixed in one account, and the algorithm copes better when each profile has a single theme. The second is separating private from public: one account for friends, another for videos aimed at a wide audience. Less often a second profile serves as a spare for testing a format without risking the main one.
What you need before you start
The main limitation is the login link. One phone number belongs to one profile, so a second account needs a different login method:
- a second phone number (a virtual one works, but a real one is better — codes arrive there);
- an email address not yet used on Kwai;
- a social or Google account, if that login is available in your version of the app.
Decide on the method in advance — changing the link later is harder than choosing it right away.
How to create a second account on Android
On Android everything happens inside the app, no second client needed:
- Open the app and go to your profile.
- Open settings from the menu in the corner of the screen.
- Find account management and choose "Add account".
- Register with a new login method — number, email or social account.
- Fill in the profile: avatar, name and bio, so the account does not look abandoned.
Xiaomi, Samsung and Huawei phones also offer a workaround — built-in app cloning. It creates a second copy of Kwai, and both profiles run in parallel, each with its own notifications.
How to create a second account on iPhone
iOS has no app cloning, so there is only one route — adding an account inside Kwai. The order is the same: profile, settings, account management, add new, register with another login method. If the add option is missing, update the app from the App Store: older builds have a different menu and may lack the section.
How to switch between profiles
Switching lives where adding does: the profile opens a list of accounts and you pick the one you need — no need to enter a code again. A useful habit is checking which profile you are posting from: the wrong account means a video shown to the wrong audience and reach thrown away. If the app keeps "forgetting" the second profile, make sure the login is tied to a working number or email rather than a disposable one.
Keeping the new profile from starting at zero
A second account always starts from scratch: no followers, no history, no trust from the algorithm. At first videos are shown to a very narrow audience, and that is normal. Regular posting and a clear topic speed up this phase, and the first videos benefit from starting reach. A little views and followers boost delivered gradually gives a new profile its first activity signals, after which the feed starts showing the videos more widely.